Elsa Burén

Graphic Design/Art Director
student based in Stockholm.


︎︎︎About
︎︎︎Email
︎︎︎Linkedin

Elsa Burén

Graphic Design/Art Director
student based in Stockholm.


︎︎︎About
︎︎︎Email
︎︎︎Linkedin
Änglamark - Packaging Redesign
The brief was to create a new packaging design concept for the organic and sustainable food brand Änglamark. The new design should add a personal touch to the brand and improve the customer value while reaching a younger target group.

An updated design concept that communicates consciousness in a new, bold, and exciting way. The unique shapes are combined in different patterns for each category, giving the product lines a unique look. By keeping the brand's most distinctive assets - typography and logo - and putting it in a modernized context, the products remain recognizable while creating a sense of need.